Hi, I'm Alejandro Franceschi, a Senior Producer and Creative Director.
Alejandro Franceschi's Bio:
Alejandro Franceschi's Experience:
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Design Manager, Global Marketing and Corporate Communications at CISCO
March 2015 - Present | San Francisco, CA**I work with professional, skilled team members, and extensive technology networks, without whom/which, my contributions would not be possible; it is a privilege to work in that environment.** I am a Design Manager, working both locally and virtually, with stakeholders of numerous, industry-leading hardware and software verticals, while collaboratively managing a BPO team, enabling 24/7/365 production of collateral assets, such as: Business Development, Sales Enablement, Conferences, Launches, Technical Development, Schematics, and Diagrams; distilling complex and abstract concepts of: updated, new, and emerging technologies for visual communications in various mediums. Principal duties include: Ideation, Mockups, Design, Print, Animation, Presentations, PowerPoint, Motion Design, Quality Control, while enabling new and more efficient work-flows when and where possible.
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Unity Video Developer at Visa Labs, a division of Visa, Inc.
June 2014 - June 2014 | Foster City, CAContract/SME: Transmedia Development, U/HD & HFR Video, Animation, Production, & Post, Unity Confidential | An incubator for emerging visual & experiential technologies. | My work history is indicative of the contributions I made for Visa. | Development was for financial markets, retailers, advertising, marketing, & emerging technologies.
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Award-Winning Podcaster: Video/Audio Producer & Post, SMM at Tempest Digital, Inc.
January 2006 - March 2014***Please note: the individual links for multimedia, programming from "World of Wonder" & 'Showtime Original Series,' 'Wild Things,'' linked to this section - contain uncensored, adult-oriented language & thematic content (no nudity). It is recommended that the content below be reviewed only by mature individuals.*** This effort was amongst the most difficult I ever had: starting from the very introduction of podcasting on iTunes with audio only, and later to SD video, before full HD video. I learned to do blogging, SEO, SEM, ad-buys, re-targeting, partnerships, copy-writing, et al; throughout the several years that I worked on this project. This remains amongst the most rewarding, because I learned so much, and built a massive following from absolutely nothing. I don't have the time to keep supporting what I once did as a gesture to those in avant-garde, but I was happy to turn it over to those who kept it running. *Pop-Culture Trivia: Glitz Glam was one of the couples married during the 2014 Grammy Awards. *Recognized by #1 Reality Show: RuPaul's Drag Race (produced by World of Wonder) Pop Culture Podcast Duties: 2 million+ syndicated video views: Facebook, YouTube, MySpace, Twitter, LinkedIn, Vimeo 100,000+ monthly visitors spread over various social media channels; 100,000+ monthly Facebook visitors on average. Executed all Social Campaigns, and reached that level of influence with zero investment, nor support from advertising, marketing nor sponsorships. Produced & posted all HD Video & Audio Podcasts, including Motion Design & Compositing. Handled all relevant multimedia compression for optimal file size, image/audio quality, streaming formats, & proper meta-tagging for iTunes, RSS, & other Feed/Podcast aggregators. Directly oversaw the various deliveries on syndicated media, responded to answers/questions, blogged original content, reviews & linked articles of relevant societal, political, medical, & pop cultural content to the audience.
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Senior Multimedia Producer at Splunk
June 2013 - March 2014 | San Francisco, CAAbout Splunk Inc.: Splunk Inc. (NASDAQ: SPLK) provides the leading software platform for real-time Operational Intelligence. Splunk® software and cloud services enable organizations to search, monitor, analyze and visualize machine-generated big data coming from websites, applications, servers, networks, sensors and mobile devices. More than 6,400 enterprises, government agencies, universities and service providers, in over 90 countries, use Splunk software to deepen business and customer understanding, mitigate cybersecurity risk, prevent fraud, improve service performance and reduce cost. Splunk products include Splunk® Enterprise, Splunk Cloud™, Splunk Storm®, Hunk™: Splunk Analytics for Hadoop and premium Splunk Apps. - Duties at Splunk: - HD Video Content Creation for: B2B, B2C, Social Media, Internal Policy, EdTech - Conference Presentation Production & Post in 2K at 60fps (in concert with JackMorton.com) - Visual Effects, Compositing, Rotoscopy, Motion Tracking, Matchmoving, & 2D/3D Animation - Chromakey Production & Post (green/blue-screen) - Foundation build-up of internal, industry-standard, world-class, multimedia studio - HD Motion Graphics & Video Production, Post Production, Color Correction, Beauty Passes - Video Compression, & multi-format deliverables, for digital syndication across devices & platforms - Social Media Management with internal SMEs - Remote Location Production & Post - Educational Video Programming + Tutorials; Onboarding - Design & implementation of a robust Digital Asset Management System (D.A.M.) providing: open-source code, unique taxonomy creation, internal tagging of all multimedia, immediate backup of digital recordings for works-in-progress, 24/7/365 backup (with 448-bit encryption, up/down) into the cloud of nearly 1 Petabyte, with scheduled growth margins, including a permissions-based area for clients, remote offices & third party vendors.
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Senior Multimedia Producer: Splunk, Inc. at Splunk
June 2013 - March 2014About Splunk Inc.: Splunk Inc. (NASDAQ: SPLK) provides the leading software platform for real-time Operational Intelligence. Splunk(R) software and cloud services enable organizations to search, monitor, analyze and visualize machine-generated big data coming from websites, applications, servers, networks, sensors and mobile devices. More than 6,400 enterprises, government agencies, universities and service providers, in over 90 countries, use Splunk software to deepen business and customer understanding, mitigate cybersecurity risk, prevent fraud, improve service performance and reduce cost. Splunk products include Splunk(R) Enterprise, Splunk Cloud(TM), Splunk Storm(R), Hunk(TM): Splunk Analytics for Hadoop and premium Splunk Apps. To learn more, please visit http://www.splunk.com/company - Duties at Splunk: - HD Video Content Creation for: B2B, B2C, Social Media, Internal Policy, EdTech - Conference Presentation Production & Post in 2K at 60fps (in concert with JackMorton.com) - Visual Effects, Compositing, Rotoscopy, Motion Tracking, Matchmoving, & 2D/3D Animation - Chromakey Production & Post (green/blue-screen) - Foundation build-up of internal, industry-standard, world-class, multimedia studio - HD Motion Graphics & Video Production, Post Production, Color Correction, Beauty Passes - Video Compression, & multi-format deliverables, for digital syndication across devices & platforms - Social Media Management with internal SMEs - Remote Location Production & Post - Educational Video Programming + Tutorials; Onboarding - Design & implementation of a robust Digital Asset Management System (D.A.M.) providing: open-source code, unique taxonomy creation, internal tagging of all multimedia, immediate backup of digital recordings for works-in-progress, 24/7/365 backup (with 448-bit encryption, up/down) into the cloud of nearly 1 Petabyte, with scheduled growth margins, including a permissions-based area for clients, remote offices & third party vendors.
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Subcontractor for Apple, Inc.'s: World Wide Developer's Conference (2013) at Tempest Digital, Inc.
June 2013 - June 2013Contractor: HD Multimedia Post Production; Video for Web Streaming; Motion Graphics: o Edits of the presentations at Apple's 2013 Worldwide Developer's Conference (WWDC) o Video/Image Capture from SSD Devices; Audio/Video NLE, Cleanup & Compression o Edited with Final Cut Pro Suite; XMP Meta-Tagging/Archive of Assets, Projects & Masters o WATCH the videos here: https://developer.apple.com/wwdc/videos/
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Subcontractor for Apple, Inc.'s: World Wide Developer's Conference (2013) at Tempest Digital, Inc.
June 2013 - June 2013Contractor: HD Multimedia Post Production; Video for Web Streaming; Motion Graphics: o Edits of the presentations at Apple's 2013 Worldwide Developer's Conference (WWDC) o Video/Image Capture from SSD Devices; Audio/Video NLE, Cleanup & Compression o Edited with Final Cut Pro Suite; XMP Meta-Tagging/Archive of Assets, Projects & Masters o WATCH the videos here: https://developer.apple.com/wwdc/videos/
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Contractor: Motion Graphics, Design, Animation, HD Chromakey Production & Post at Shaklee Corporation
November 2012 - March 2013Consultant Contractor for the creation of Motion Graphics, Typography & HD Chromakey (green/blue-screen) Compositing for use in revenue-generating & internal/corporate multimedia : HD video, web, social, mobile & interactive projects for distribution & syndication. Converting abstract design briefs & marketing concepts into visually compelling presentations, animations & video that conform to multiple-screen formats, syndication & IT delivery methods for streaming: to iOS, Android, Flash, HTML5 (fallback) and various Social Media deployments. Worked with IT to develop a 'round-trip' from dedicated Ethernet on Mac Pro workstation, to main Avid file storage, for faster project loading, caching, and rendering than with local HDD. Assisting Producers & Editors as needed/requested, also collaborating with external motion graphics artists/studios, video producers, & audio production studios to ensure projects meet program objectives & professional broadcast & duplication standards. As for the content below, either one of two Avid editors provided me with the cut. The Producer for the Product/App/Brand Launch, would meet with me at the start and end of the day, to discuss & review: dailies, progress, change requests, design, motion graphics, typography, & animation concepts/proxies.
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Contractor: Motion Graphics Design, Animation, HD Chromakey Production & Post. at Shaklee Corporation
November 2012 - March 2013**Please inquire directly to see video examples; #recruiters & H.R. personnel only, thank you.** #Consultant #Contractor for the creation of #MotionGraphics #Typography & #HD #Chromakey (green/blue-screen) #Compositing for use in revenue-generating & internal/corporate #multimedia : #HD #video , web, social, #mobile & #interactive projects for #distribution & #syndication . Converting #abstract #design #briefs & #marketing concepts into #visually compelling #presentations , #animations & video that conform to multiple-screen #formats , #syndication & #IT delivery methods for #streaming : to #iOS #Android #Flash #HTML5 and various #SocialMedia deployments. Assisting #Producers & #Editors as needed/requested, also collaborating with external motion graphics artists/studios, video producers, & #audio production studios to ensure projects meet program objectives & #professional #broadcast & #duplication #standards .
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Contractor: Video & Multimedia at Kendall-Jackson Wine Estates
January 2012 - August 2012Kendall-Jackson #Winery has been operating since 1982 when it released its first #vintage of #Chardonnay . Today, the winery is committed to producing the highest quality wines. Through responsible land management, #sustainable practices and #artisan #winemaking techniques, Kendall-Jackson is committed to #quality in all things. #HDVideo #Production #HD #PostProduction #Multilingual Productions: #English #Spanish #Portuguese #ProjectManagement for Video & #Multimedia related initiatives #Embedded #HTML5 video for #social #marketing #campaigns #Digital pipeline/workflow/IT for #DigitalVideo Production & #Post #MotionGraphics #Design Digital Meta-Tagging for #SEO & #SEM Assist Senior #Archivist with newly produced #DigitalMedia #DSLR #Photography #GraphicDesign #MultimediaDesign #Portraiture #Photography ( #B2B & #B2C )
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Contractor: HD Video, Transmedia Storytelling, Multimedia & SMM at Kendall-Jackson Wine Estates
January 2012 - August 2012Kendall-Jackson Winery has been operating since 1982 when it released its first vintage of Chardonnay. Today, the winery is committed to producing the highest quality wines. Through responsible land management, sustainable practices and artisan wine-making techniques, Kendall-Jackson is committed to quality in all things. HD Video Production HD Post Production Multilingual Productions: English Spanish Portuguese Project Management for Video & Multimedia related initiatives Embedded HTML5 Video for Social Marketing Campaigns Digital pipeline/work-flow/IT for Digital Video Production & Post Motion Graphics Design Digital Meta-Tagging for SEO & SEM Assist Senior Archivist with newly produced Digital Media DSLR Photography Graphic Design Multimedia Design Portraiture Photography (B2B & B2C)
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Podcaster - Podbean Award Winner: Top # 5 Comedy Podcast at Tempest Digital, Inc.
January 2006 - July 2012#PopCulture #Podcast : 2 million+ #syndicated video views: #Facebook #YouTube #MySpace #Twitter #LinkedIn #Vimeo 100,000+ monthly #visitors spread over various social media channels; 100,000+ monthly #Facebook visitors on average. Produce & post all HD video or audio productions, execute the HD video edits, #MotionDesign , & #compositing . Handle all relevant #compression for optimal file size and #image #audio quality. Directly oversee the various deliveries on #syndicated media, respond to answers/questions, post original #reviews & #link #articles of relevant societal, #political , #medical , & #PopCultural #content for #media interest. Reached that level of #influence with NO #investment nor support from #advertising , #marketing nor #sponsorship .
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Adjunct Instructor: After Effects + DSLR Videography at Bay Area Video Coalition
January 2012 - April 2012I taught several classes in the following subject areas: DSLR Photography DSLR Video (HD, Color Compression, Lenses, Sensors, CoDecs, etc.) Motion Design with After Effects Photoshop DSLR Video Editing (Final Cut Pro Suite and/or Adobe Suite)
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#Adjunct #Instructor at Bay Area Video Coalition
January 2012 - April 2012I taught several classes in the following subject areas: #DSLRPhotography #DSLRVideo ( #HD , #compression , #lenses , #sensors , #CoDecs, etc.) #MotionDesign with #AfterEffects #Photoshop #DSLR #Video #Editing ( #FinalCutPro #Suite and/or #AdobeSuite )
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Adjunct Instructor: Visual Communications at ITT Technical Institute
June 2011 - January 2012Instructor at ITT Tech, teaching students from 18 - 50+ in various forms of Multimedia for their School of Visual Communications (with a < 90% retention rate), specifically: Digital Videography Non-Linear Editing Theory of Film Broadcast Graphics Photo & Video Retouching 3D Animation & Rendering; basic polygonal mesh, character, animation & rigging constraints, wire parameters, & natural phenomena & environmental effects with particles & physics simulations Rendering with Mental Ray Rendering with IBL (HDRI) Continued Professional Development as an Instructor with courses in: Creating Student Success, Preparing to Teach, Conflict Management, & Instruction for Various Learning Styles.
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#Adjunct #Instructor: #Visual #Communications at ITT Technical Institute
June 2011 - January 2012Instructor at #ITTTech , #teaching #students from 18 - 50+ in various forms of #Multimedia for their #School of #Visual #Communications , specifically: #Digital #Videography #NonLinear #Editing #Theory of #Film #BroadcastGraphics #Photo #Video #Retouching #3DAnimation & #rendering ; basic #polygonal #mesh , #character , #animation & #rigging constraints, wire parameters, & #natural #phenomena & #environmental #effects with #particles & #physics #simulations . #Rendering with #MentalRay #Rendering with #IBL ( #HDRI ) - Continued #professional #development as an #instructor with courses in: Creating Student #Success , Preparing to #Teach , #Conflict #Management , & Instruction for Various #Learning #Styles .
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Freelance: Digital Multimedia Producer, Post Artist & Social Media Marketing at www.EternalMuzik.com
January 2011 - December 2011- Multimedia Production for discotheques & live events - HD Video Production & Post: chromakey shoots & music videos, live-event video presentations - Social Media Marketing for www.eternalmuzik.com
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Freelance: Digital Multimedia Producer, Post Artist & Social Media Marketing at www.EternalMuzik.com
January 2011 - December 2011#Multimedia production for #discotheques & #live #events #HD #VideoProduction & #post : #chromakey shoots & #MusicVideos, live-event video #presentations #SocialMediaMarketing for www.eternalmuzik.com
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Freelance: Social Media Marketing for Steven Underhill at Tempest Digital, Inc.
January 2011 - December 2011Assisted six-time #internationally #published #photographer, #StevenUnderhill : in establishing his various social media presences, new #membership #website , digital #print #merchandise pipeline and #eCommerce #store ; which opened in 2013. Social Media Establishment & Marketing included, but not limited to: #Twitter , #Facebook , #Facebook #FanPage , #Wikipedia , #LinkedIn , #YouTube , #Vimeo , #Pinterest , #SEO , #SEM , #MetaTagging of digital #assets . #Coding and additional #ArtDirection handled in partnership with #NicheNomads , LLC: http://nichenomads.com
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Freelance: Commercial for DOT429.com @ TriBeCa for Gucci, Fiat & J.Lo at dot429
September 2011 - October 2011Shot & posted an HD #commercial for DOT429.com (with only a few days to turn-around, from start to deliverable for Digital Cinema projection), the equivalent of LinkedIn for the LGBT community & its professionals; as noted in the New York Times. The theme, bolstered by the release of the Gucci Fiat 500 vehicle was: What Drives You, What Motivates You, & What Makes You Successful? Commercial shot with Canon HD-DSLR, posted with Adobe CS5.5 & myriad plugin . My work was supervised by the Editor of DOT429, Ms. Anna Peirano, and its CEO, Richard Klein. The commercial premiered at bi-annual "Straight-Talk" meeting for Dot429.com in TriBeCa NYC.
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Freelance: Commercial for DOT429.com @ TriBeCa for Gucci, Fiat & J.Lo at dot429
September 2011 - October 2011Shot & #posted an #HD #commercial for DOT429.com (with only a few days to turn-around, from start to #deliverable for #DigitalCinema projection), the equivalent of #LinkedIn for the #LGBT #community & its professionals; as noted in the #NewYorkTimes . The theme, bolstered by the release of the #Gucci #Fiat 500 vehicle was: What Drives You, What Motivates You, & What Makes You Successful? Commercial shot with #Canon #HDDSLR, posted with #Adobe CS5.5 & myriad #plugins . My work was supervised by the Editor of DOT429, Ms. Anna Peirano, and its #CEO , Richard Klein. The commercial premiered at bi-annual "Straight-Talk" meeting for Dot429.com in #TriBeCa #NYC .
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Freelance: Social Media Marketing, HD Video Production & Post at Cellar Angels
January 2011 - May 2011Handled short series of HD video shoots in Napa & Sonoma Valleys, interviewing wineries, merchants, winemakers, and more for webisodes to promote online charity oriented wine merchant: CellarAngels.com. Handled establishment of social media presence, resulting in thousands of both Facebook and Twitter followers, plus video SEO for the wine merchant. These efforts drew in views of the tens of thousands for each clip I worked upon, generating increased sales, social media presence, influence, and higher rankings with search engines. YouTube Channel: http://www.youtube.com/user/CellarAngels
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Stereoscopic Compositor & 2D-to-3D Conversion Artist with NukeX at Polygon Entertainment
April 2011 - May 2011Contracted to execute stereographic compositing on feature film (The Darkest Hour), with 2D-to-3D conversion of mono elements and Matte Paintings (up to 13k in size). Standard rotoscopy, tracking, paint, & rig fixes, matte extractions, color matching, correlative paint & epipolar corrections. Previous experience with proprietary technologies at Legend 3D Films, but utilized industry standards Nuke & Ocula on this conversion. http://www.polygonentertainment.com The film, and views of my work, have been released in trailer form for "The Darkest Hour." You can watch it here: http://youtu.be/Lf9RIKbKpIo
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#Stereographic Compositor & 2D-to-3D #Conversion Artist with Nuke at Polygon Entertainment
April 2011 - May 2011Contracted to execute #stereographic #compositing on #FeatureFilm ( #TheDarkestHour ), with 2D-to-3D #conversion of #mono elements and #MattePaintings (up to 13k in size). Standard #roto , #paint , & #rig fixes, #matte extractions, #ColorMatching, correlative paint & #epipolar corrections. Previous experience with #proprietary technologies at #Legend3D #Films , but utilized #industry #standards #Nuke & #Ocula on this conversion. http://www.polygonentertainment.com The film, and views of my work, have been released in #trailer form. You can watch it here: "The Darkest Hour: http://youtu.be/Lf9RIKbKpIo
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Freelance: Social Media Marketing, HD Video Production & Post at Cellar Angels
January 2011 - May 2011Handled short series of HD video shoots in Napa & Sonoma Valleys, interviewing wineries, merchants, winemakers, and more for webisodes to promote online charity oriented wine merchant: CellarAngels.com. Handled establishment of social media presence, resulting in thousands of both Facebook and Twitter followers, plus video SEO for the wine merchant. These efforts drew in views of the tens of thousands for each clip I worked upon, generating increased sales, social media presence, influence, and higher rankings with search engines. YouTube Channel: http://www.youtube.com/user/CellarAngels
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Film/TV/Theatrical Makeup Model & Assistant at Academy of Art University
April 2010 - May 2010Assistant to Mr. Paul Theren: ILM Makeup & VFX alumni, a Professor at the Academy of Art University of the Motion Pictures & Television Department, including Animation & Visual Effects. Makeup Effects Course #1 for Online Students of the Academy of Art University (AAU).
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Film/TV/Theatrical Makeup Model & Assistant at Academy of Art University
April 2010 - May 2010Assistant to Professor Mr. Paul Theren, a #Professor of the #MotionPictures & Television Department, plus #Animation & #VisualEffects . Makeup Effects Course 1 for Online Students of the #Academy of #Art #University ( #AAU ).
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2D-3D Digital Conversion/Roto/Paint/3D Animation Artist at Legend Films
August 2009 - October 2009Depending upon assigned project(s): 1.) Converting studio feature films originally released as 2D into digital 3D versions (shutter glasses versions, not anaglyph nor polarized ). 2.) Masking/Paint/Roto/Matchmoving fixes as necessary to assist in 2D-3D conversion processing. 3.) 3D Modeling/Animation for projection mapping of 2D elements into 3D. Some of the conversion demos and shots that passed through my hands when I worked at Legend Films (re-branded since as Legend 3D): The Matrix I, 300, Warner Brothers' Classic 2D Animation, Iron Man 1, The Monkey King (Classic Chinese Animation), Michael Jackson's: This Is It (posthumous Sony theatrical release) Robin Hood (2010, Sir Ridley Scott), 10,000 B.C.
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2D-3D Digital Conversion/Roto/Paint/3D #Animation #Artist at Legend Films
August 2009 - October 2009Depending upon assigned project(s): 1.) Converting studio feature films originally released as 2D into digital 3D versions (shutter glasses versions, not #anaglyph nor #polarized ). 2.) Masking/Paint/Roto/Matchmoving fixes as necessary to assist in 2D-3D conversion processing. 3.) 3D Modeling/Animation for projection mapping of 2D elements into 3D. Some of the conversion demos and shots that passed through my hands when I worked at Legend Films (rebranded since as Legend 3D): The Matrix I, 300, Warner Brothers' Classic 2D Animation, Iron Man 1, The Monkey King (Classic Chinese Animation), Michael Jackson's: This Is It (posthumous Sony theatrical release) Robin Hood (2010, Sir Ridley Scott), 10,000 B.C.
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HD Video/Graphics & Post Production Department Lead at Confidential
August 2008 - May 2009Directly responsible for organizing and coordinating the HD Video/Graphics & Technology departments. Created a singular video work-flow from pre-production to post, for distribution on the web, mobile, social media and optical disk. Increased the efficiency of the departments by moving them to singular software suites, and a scalable, network attached storage solution for work-flow, remote proofing, and backup. Trained personnel in video production, animation and deployment technologies. Organized and assisted in set-up and maintenance of professional employees whom contributed remotely, both domestically and internationally.
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HD Video/Graphics & Post Production Department Lead at Confidential
August 2008 - May 2009Directly responsible for organizing and coordinating the HD Video/Graphics & Technology departments. Created a singular video work-flow from pre-production to post, for distribution on the web, mobile, social media and optical disk. Increased the efficiency of the departments by moving them to singular software suites, and a scalable, network attached storage solution for work-flow, remote proofing, and backup. Trained personnel in video production, animation and deployment technologies. Organized and assisted in set-up and maintenance of professional employees whom contributed remotely, both domestically and internationally.
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Freelance Post Artist and Technical Consultant at El Dorado Productions, Inc.
January 2003 - April 2009El Dorado Productions, Inc., produces made-for-TV features, series, and fixed-length soap operas; occasionally also producing HD films for theatrical & DVD distribution in Spanish markets. In the years with which I have been associated with the company, I have gone from animating their logo, to handling visual effects for their features, and animating/compositing their show opens; as well as creating concept art movie posters for venture capitalists. Most recently, in 2008, I completed 60 minutes of: ADR, Foley, Scoring, Editing, Colour Correction, and "invisible" Visual Effects Compositing (sky & rig replacement, blemish/beauty correction, etc.) for their soap feature: "Verano Ardiente" ("Hot Summer").
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Freelance Post Artist and Technical Consultant at El Dorado Productions, Inc.
January 2003 - April 2009El Dorado Productions, Inc., produces made-for-TV features, series, and fixed-length soap operas; occasionally also producing HD films for theatrical & DVD distribution in Spanish markets. In the years with which I have been associated with the company, I have gone from animating their logo, to handling visual effects for their features, and animating/compositing their show opens; as well as creating concept art movie posters for venture capitalists. Most recently, in 2008, I completed 60 minutes of: ADR, Foley, Scoring, Editing, Colour Correction, and "invisible" Visual Effects Compositing (sky & rig replacement, blemish/beauty correction, etc.) for their soap feature: "Verano Ardiente" ("Hot Summer").
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Creative Art Director for Children's TV Series at B.E.C.O.N.
March 2003 - August 2008Worked at B.E.C.O.N. (Broward Education Communications Network) for six years as Series' Creative Director. Scope of work included: pre-production, production & post, 2D & 3D animation, compositing, chromakey, motion graphics, design, titling, video editing, multimedia DVD mastering, incl. DVD face & box art. In conjunction with colleagues of the Video Graphics Department, we helped to spearhead the TV station's transition from analog to digital, from SD to HD, in compliance with F.C.C. laws. We furthered that initiative by testing of Apple's X-San infrastructure. Our X-San was 17-TB, shared amongst us five Video/Graphics artists: with ingest, render, and output running 24/7/365 with 2-GB fiber-optic throughout, and a HD-SDI cable for the Mac Pro setups the group used. Involved in chromakey production & post, worked with the station's Master Control engineers, for the direct digital capture of a 4:2:2 signal from the studio. With remote monitoring, directed talent in the studio (via a CCTV monitor & headphones with PA mic patch), while ensuring proper signal and recording on the lab side. As the Art Director and Compositor on the series,' I knew the marks the talent needed to hit for the shots to work best visually, as well as most efficaciously for post production. Only on those occasions did I direct talent, otherwise, there was a separate director for live-action only scenes. As Series Art Director, helped station to earn an Emmy (2007) for Outstanding Youth/Children's TV Programming: Series, for "It's the Write Time" (sic). In 2008, the same show was awarded an International Platinum AVA, by the National Association of Marketing & Communications Professionals (A.M.C.P.) Other shows & series I worked on while at BECON: - Art Director/Lead Animator: Real Time Science Connections (2 seasons) - Measuring Up: Motion Design (not on all shows) - County Line: made new show open - Science Matters: preliminary animated show open; first at BECON in HD
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TV Series Art Director at Broward Education Communications Network (B.E.C.O.N.)
March 2003 - August 2008Worked at BECON for six years as Series Art Director, including work as an animator, composite & motion graphics artist, editor, & multimedia DVD author. In conjunction with colleagues of the Video/Graphics Department, we helped to spearhead the TV station's transition from analog to digital, from SD to HD, in compliance with FCC laws. We furthered that initiative by spear-heading a testing of Apple's X-San infrastructure. Our X-San was 17-TB, shared amongst us five Video/Graphics artists: with ingest, render, and output running 24/7/365 with 2-GB fiber-optic throughout, and a HD-SDI cable for the Mac Pro I used. The latter was for direct digital capture of 4:2:2 signals from the chromakey/green-screen stage, to a local SCSI backup. This was done so I could direct talent on the soundstage (via a CCTV monitor & headphones with PA mic patched to studio), while ensuring proper signal and recording on the lab side. Since I was the both the Art Director and the Compositor on the shows, I knew the marks the talent needed to hit for the shots to work. On these occasions, I would direct the actors. As Series Art Director, I helped our station to earn both an Emmy (2007) for Outstanding Youth/Children's TV Programming: Series, for "It's the Write Time" (sic). In 2008, the same show was awarded a Platinum Ava, by the National Association of Marketing & Communications Professionals. Other shows & series I worked on while at BECON: - Art Director/Lead Animator: Real Time Science Connections (2 seasons) - Measuring Up: Motion Design (not on all shows) - County Line: made new show open - Science Matters: preliminary animated show open; first at BECON in HD
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Jr. Editor and Animator at Ocean Digital Film
February 2002 - July 2002I was one of only two editors/animators at this commercial broadcast & cinema boutique. At Ocean Digital Film, I worked on numerous TV, 16/35 mm commercials, and radio spots for the Spanish market. Among some of our clients: Suzuki, Maybelline, L'Oreal, Microsoft, the Muscular Dystrophy Association, Pulte Homes, Church's Chicken Restaurants, V..E.E. Entertainment Group (Jim Henson's Muppets), Chili's Restaurants, et al.
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Jr. Editor and Animator at Ocean Digital Film
February 2002 - July 2002I was one of only two editors/animators at this commercial broadcast & cinema boutique. At Ocean Digital Film, I worked on numerous TV, 16/35 mm commercials, and radio spots for the Spanish market. Among some of our clients: Suzuki, Maybelline, L'Oreal, Microsoft, the Muscular Dystrophy Association, Pulte Homes, Church's Chicken Restaurants, V..E.E. Entertainment Group (Jim Henson's Muppets), Chili's Restaurants, et al.
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Creative Director & Technical Supervisor for Holographic Development & Presentation Technologies at Confidential
January 2006Contact: [email protected] SUMMARY: An advancement in presentation technology, that renders the illusion of a volumetric hologram, which can be manipulated without the necessity of any mechanism by the operator(s); while viewed, experienced, and/or shared by others. WE ALSO PROVIDE: - Custom Advanced Display Technologies - Create Unique Visual Content in 2D, 2.5D, & Stereoscopic (3D); in HD, 2K, 4K, DCI Compliant - Provisioning of professional staff to handle productions on-location - 'Digital Resurrection' for all types of audio/visual presentations - Immersive Environments (i.e., for simulation & therapeutic uses) - Medical Sciences & Remote Medical Consulting - Interactive, Spontaneous, & User/Performer-Driven Presentations - R&D for display tech involved in: Retail, Concerts, Live-Events, Exhibitions, Art Installations, Corporate Presentations, Cinema, Theatrical Events, Computer Aided Design (w/ or w/out tactile response), Amusement Parks, Special P.R. Events, Stage Illusions, Artificial Intelligence, Machine Learning (scalable), Security, etc. - R&D for prototype of 'holo-room:' A seamless design which does not require projectors, nor bulky/unwieldy VR helmets. Users can explore an entire 3D world & never contact the physical barriers of the room as they move. Users can see one another & not just avatars. Unique adaptations of the designs can simulate zero-g, endless ocean waters complete with currents, creatures & reefs, or even a complex flight simulation.
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M.F.A. Candidate in Animation, Visual Effects & Compositing at Academy of Art University
January 2010Attending graduate courses part-time, to allow for my full-time staff duties. MAC & PC agnostic. MY SKILL SET INCLUDES: Art Direction, HD production & post production, compositing (After Effects & Nuke), chromakey matte extractions, 2D & 3D tracking, 3D camera matchmoving & layout, rotoscoping, stereoscopic conversion (2D-to-3D with Nuke, proprietary software, or Adobe), Motion Graphics design (After Effects, Cinema 4D), original Texture Map & Shader creation (Mental Ray & V-ray for Maya Mudbox, 3DSMax) and digital visual effects (After Effects & Nuke). CONCENTRATED TECHNICAL SKILL-SETS: Technical Consultant (Pre-Production & during production in studio or exteriors) Super-fast After Effects Master User (since version 3.0, in the late '90's) - Understanding of 8/16/32/64-bit & floating-point workflows for Motion Graphics, Design, Film, VFX Broadcast, TV, ATSC, Technicolor. CTL, ACES, Adobe CS6 Master Suite (& myriad plug-ins from Red Giant, Trapcode, Sapphire,Foundry), Final Cut Pro Suite, Compositing & Matchmoving
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Freelance: Multimedia, SMM, VFX, Technical Consultant, HD Video Production & Post, et al. at Tempest Digital, Inc.
January 2006Tempest Digital, Inc., is a S-Corp held privately by me. Through it I freelance both local and abroad, on-site, and #virtually . Select past clients: John Casablancas Modeling Agency, #JakksPacific ( #PlayAlong #Toys ), #SabanEntertainmentGroup ( #MightyMorphingPowerRangers ), #Disney & #Marvel , (before merger), #Fiat , DOT429.com, Performers #JenniferLopez & #JoeyArias , Kendall-Jackson Family Enterprises, Shaklee Corporation, & #DigitalTutors .
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M.F.A. Candidate in Animation, Visual Effects & Compositing at Academy of Art University
January 2010Attending #graduate courses part-time, to allow for freelance or a full-time #staff opportunity. #MAC & #PC agnostic. MY #SKILL SET INCLUDES: #ArtDirection, #HD #production & #post production, #compositing ( #AfterEffects & #Nuke ), #chromakey #matte extractions, #2D & #3D #tracking , 3D camera #matchmoving & layout, #rotoscoping, #stereoscopic conversion (2D-to-3D with Nuke, proprietary software, or #Adobe ), #MotionGraphics #design (After Effects, Cinema 4D), original #TextureMap & #shader creation ( #MentalRay & #Vray for #Maya #Mudbox #3DSMax ) and #digital visual effects (After Effects & Nuke). CONCENTRATED TECHNICAL SKILL-SETS: #TechnicalConsultant ( #PreProduction & during #production in #studio or exteriors) Super-fast After Effects Master User (since version 3.0, in the late '90's) - Understanding of 8/16/32/64-bit & floating-point workflows for #MotionGraphics #Design #Film #VFX #Broadcast #TV #ATSC #Technicolor #CTL #ACES #Adobe #CS6 Master Suite (& myriad plug-ins from #RedGiant #Trapcode #Sapphire #Foundry ), #FinalCutPro Suite #Compositing & #Matchmoving
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Freelance: Social Media Marketing + Motion Graphics + VFX + Animation + Video Production & Post at Tempest Digital, Inc.
January 2006Tempest Digital, Inc., is a S-Corp founded and held privately by me, and through it I freelance locally, abroad, on-site, and virtually. Please visit the LinkedIn Company Page for a comprehensive listing of all the work we provide. Select past clients: John Casablancas Modeling Agency, JakksPacific (Play/Along Toys), Saban Entertainment Group (Mighty Morphing Power Rangers), Disney & Marvel (before merger), Fiat, DOT429.com, Performers Jennifer Lopez & Joey Arias, Kendall-Jackson Family Enterprises, Shaklee Corporation, & Castro Theatre. Select Listing of Services: HD/2K/4K Video Production & Post Production, Chromakey (aka green/blue-screen), Compositing, Motion Graphics, 2D/3D Animation, Commercials, Ads, Web Video (download, streaming for iOS & Android, iTunes), Podcasting (audio and/or video), Rotoscopy, Matchmoving, and Digital Visual Effects. Social Media Establishment, Marketing, Advertising, Ad-buys, Ad-Retargeting: Twitter, Facebook, Facebook Fan Page, Wikipedia, LinkedIn, YouTube, Vimeo, Pinterest, Tumblr, et al. SEO, SEM, Meta-tagging of Digital Assets, Metrics, Analytics, Reporting, Growth, Sales, & Field Enablement with mobile apps.
Alejandro Franceschi's Education:
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Academy of Art University
2015 – 2017M.A.Concentration: Animation and Visual Effects -
Art Institute of Fort Lauderdale
1998 – 2001B.S. Media Arts & AnimationConcentration: Media Arts & Animation -
St. John's Academy, Puerto Rico
1998 – 1998H.S. DiplomaConcentration: General Education -
International School of Curacao, N.A.
1993 – 1994International BaccalaureateConcentration: I.B.
Alejandro Franceschi's Interests & Activities:
Design Manager, Project Manager, Creative, Artist, Video, Producer, Video Production, Animation, Art Director, Creative Director, Digital Media Production, Video, HD, 2K, 4K, UHD, Ultra HD, Video Content, Cinematics, Video Compression, Camera Operation, Video Editor, Edit Video, Compositing, Post-Production, Authoring, Pre-Production, Graphics Productions, Sequences, Videogames, Visual Effects Artist, Motion Graphic Design, Design, Broadcast, TV, Television, Color Correction, Stereoscopic, 3D, Holography, Hologram, Titles, Cosmetic Enhancement, Retouching, Ads, Adwords, Retargeting, Transcription, Translation, English, Spanish, Portuguese, HD, 2K, 4K, Keying, Episodes, Multimedia Production, Short Film, Feature Film, corporate videos, bumpers, promos, video shoots, web videos, non-linear editing, commercial spots, television shows, promotional spots, television station, opens, production crew, advertising agencies, commercials, long form, storytelling, short form, Digital Video Production